Project Overview
Every month, Mazda sends out newsletters across different demographics with content focused on Mazda news, products, offerings or seasonal reminders. Promotional newsletters also go out to the same audiences, but are tailored towards specific products or offerings.
My Contributions
• Designed and built newsletters and email campaigns using a custom component library
• Selected imagery to ensure visual consistency and alignment with messaging
• Compiled full layouts into review-ready PDFs for stakeholder approval
• Translated approved designs into final email builds across multiple versions
• Integrated copy, links, and dynamic content with accuracy and consistency
• Ensured all outputs were optimized for readability, responsiveness, and user engagement